Ahh, Twitter. So many have a love/hate relationship with this platform. On one hand, it allows marketers to reach a large audience with short bursts of information. Some business owners, however, feel like the character limit restricts their message. Whatever your feelings about this form of social media, there are still Twitter mistakes you should avoid at all costs. Common…
Ahhh, Facebook. So many marketers have a love-hate relationship with it, myself included. It provides such an awesome place to keep up with people’s lives. The marketing aspect, however, can be difficult to manage. How do you reach people when they keep changing the rules and algorithms? How do you make your page stand out in a sea of similar…
Is your business on social media? Have you taken a minute to ask yourself why? In my last post about setting website goals, I discussed aligning your goals for your website with those of your business or organization. The same rings true with social media goals. If you aren’t specific with your posting, you miss the point. Setting Social Media…
Cocktail parties. I can dread them. I can be excited to go. Either way, I always end up meeting new people and talking about my business. It’s one of the best ways to connect with potential clients. Here’s another VERY social setting – Facebook. Did you know that 79% of online adults use Facebook on a regular basis? Social media…
Ever have all the pieces fall in just the right place at the right time? That’s not something that happens too often, right? When it does, you just know it was meant to be. That’s how I ended up with the newest member of the team, and I couldn’t be more thrilled. Seriously, it’s been a long time since I’ve been…
You’re busy. I’m busy. Everyone’s busy. If you have your own business, that busy jumps to a whole new level, doesn’t it? No, this isn’t a post to see how many times I can use different forms of the word busy. If you’re an entrepreneur in today’s technical world, you understand the importance of an online presence. You have a…
