From the Fishbowl...
Helpful ideas and practical strategies for churches and nonprofits navigating digital communication.Recent Blog Posts
Digital communication doesn’t have to be overwhelming. We break down complex topics and offer practical steps to help you communicate with clarity and purpose. Use the search bar or categories list to find what you need.
Have a request for something you’d like us to cover? Let us know!
The Nonprofit Treadmill: Why Hustle Isn’t a Strategy
Ever feel like you're always busy but can never catch up? We've all had those days. Every time you cross something off your task list, 3 more things appear. By the end of the day (or week... month... quarter), you feel exhausted with very little to show for it....
Your Nonprofit Communication Highway May Have Too Many Roadblocks
I used to be a Girl Scout Leader. What a wild ride. In that role, I helped shepherd a group of kids from early elementary school to high school. They grew and developed as individuals, and we learned to navigate cliques, bullies, varying interests, and growing up in...
What That One Key Nonprofit Team Member is Afraid to Tell You
Meet Marge. Every nonprofit seems to have one. She knows where to find things, how everything works, and who to call when something goes wrong. In the last article, we looked at what would happen if aliens abducted your Marge. While the chances of alien abduction...
Can Your Nonprofit Systems Survive an Alien Abduction?
I recently took my daughter and her friend to a local games cafe, where you can eat and play board games (a welcome diversion from screen time). The staff there recommended and taught us to play the game "Abducktion," a fun little strategy game where you have...
5 Unexpected Costs of an Ineffective Nonprofit Website
We have long passed the point where having a website for your organization is optional. You know you need one in this day and age, and you understand that you have to include it in your budget. But what if your website starts to cost more than money? What if it starts...
The Hidden Reason Your Nonprofit Website Strategy Feels So Heavy
Nellie has a passion for helping people through her nonprofit organization. With everything she has going on, like wrangling volunteers and hosting events, her website has become another item on the quiet backlog of things she knows she “should” handle. Sometimes...
How Do Image Alt Tags Help Your Website Reach More People?
We’ve all heard the phrase before: a picture is worth a thousand words. In web design, however, that proves even more true. Images tell your organization's story, drawing people in and allowing them to get to know you. An eye-catching, meaningful image keeps your...
Church SEO: Why it Matters and How to Get Started
As a savvy church pastor, you already know the importance of your website. It helps people learn about your ministry, attracts visitors, and keeps members up to date. You can spend hours crafting your message, choosing the perfect images, and keeping your calendar...
From First Click to First Visit: How to Map an Effective Church Visitor Journey
Your six-year-old gets off the bus, jumping with excitement. When you ask why, your child gushes about the EPIC BIRTHDAY PARTY a friend is having. What a fun event! As time passes, however, you realize that you know nothing about it. You haven't seen an invitation or...