Marketing Blog
At GuppyFish Web Design, we pride ourselves on providing relatable content that our users can easily put into practice. Check out any of the posts below, and keep visiting often for more!
How to Adapt your Non-Profit Digital Marketing for Growth
In a recent blog post, we talked about the importance of having an easily adaptable marketing strategy. When uncertainty settles in, such as with our current pandemic, businesses must adapt the way they think about marketing. But what about non-profit organizations?...
Web Design Case Study: Mark Patterson Music
With my degree in music from East Carolina University (Go Pirates!), I always get excited to work with musicians. Fortunately, I've had a decent influx of musical clients lately! This proves mutually beneficial for a couple of reasons. First of all, I understand what...
Why do You Need an Easily Adaptable Marketing Strategy?
What an interesting year we've had so far. Schools have closed and more people work from home (with their children as "coworkers") than ever before. We have all had to adapt to situations we never anticipated. Additionally, all of this has highlighted shortcomings we...
Spotlight: Colonial River Eye Care
Remember life before the pandemic? Although it seems like forever ago, there was a time when life was somewhat "normal". Crazy, right? Before the proverbial mess hit the fan, so to speak, I had the opportunity to sit down with Dr. Kurt Jung from Colonial River Eye...
Email Automation: How to Accomplish More in Less Time
In a recent post about marketing automation, we discussed having the ability to put parts of your marketing on auto-pilot. When we include the word "marketing", however, it conjures images of trying to sell something. I have great news for you. Automation can help...
Spotlight: Material Things Quilt Shop
I recently started a new series on the blog where I spotlight various businesses. In doing this, I've had the chance to meet some great people and get to know how they use digital marketing. Today I discuss meeting Terry from Material Things, a quilt shop near...
Website Effectiveness: Do Websites Really Help My Bottom Line?
In my dealings with professionals in many areas, I hear a lot of people talk about their websites. One comment seriously sticks out for me. When I heard someone say, "Websites don't even work." I was taken aback. I decided then and there to address this on the blog....
Spotlight: Alsamir Family Dentistry
I'm super excited to start a new series on the blog. A couple of times a month, I plan to highlight a local or online business and how they use digital marketing to advance their goals. So far, I have thoroughly enjoyed getting to know these business owners and...
6 Super Easy Social Media Ideas to Boost Your Calendar
In my business, I talk with all kinds of people in many industries. Surprisingly, many of them have the same challenges with marketing. They know they need a presence on social media, but it gets put on the back burner. Consistency in marketing is everything. In...
Why is Marketing Consistency the Most Important Plan Component?
If you have a business or nonprofit, you have a marketing plan. You probably have all kinds of components to that plan, right? There's print, websites, social media, etc., etc., etc. The list goes on and on. The one thing people tend to avoid that rings more important...
How Can the Right Website Tagline Actually Help You?
I think we can all agree at this point that your website is important. It should serve as your most valuable employee and advance your goals, right? Since it represents your organization to the entire online world, you must pay attention to every detail. One of those...
How to See Increased Productivity For Business Growth
Time is money. We've all heard that before, right? But what does that mean, exactly? Well, the more you can get done, the more you can earn. If you waste your time, you get less done, which in turn leads to lower earnings. Increased productivity doesn't mean you...