by Karen Carps | Oct 19, 2023 | Content Marketing
Sometimes I talk about bandwagons, like a rant post I wrote about QR codes. When it comes to the artificial intelligence (AI) bandwagon, most people fall into one of two camps. Either you jumped on enthusiastically and are on a joy ride with the wind whipping through...
by Karen Carps | Oct 27, 2022 | Automation, Productivity
So I’ve fallen down a bit of a rabbit hole. In fact, you could say I’m a bit of an addict. I discovered email automation a few years back, and it has made a giant difference in my business. Once I got everything in place, it was like I had hired an...
by Karen Carps | Apr 26, 2022 | marketing
Not everyone wakes up one day and decides to go into digital marketing. In fact, some of us are dragged into it like a toddler who doesn’t want to go to the dentist. If you start a business, you become a marketer whether you want to or not. I mean, that is if...
by Karen Carps | Mar 15, 2022 | Email Marketing
Picture yourself walking into your favorite coffee shop. As soon as you enter, you relax a little with the familiar sights and smells. The same barista that has served you about a million times smiles and greets you warmly, asking if you’d like your...
by Karen Carps | Mar 1, 2022 | Email Marketing
We all get email… lots of it. I remember when email was new (yes, I’m that old). At the time, getting an email from a friend or family member was super exciting. It was instant! No waiting! No post office or stamps! Woohoo! These days, email has become a...
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