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7 Proven Lead Magnet Tips that will Lead to Audience Growth

7 Proven Lead Magnet Tips that will Lead to Audience Growth

by Karen Carps | Mar 14, 2024 | Email Marketing

Picture this… You’re surfing the web, looking for something specific. Let’s say you want to inquire about storage solutions for dorm rooms. You stumble upon a site that has a handy checklist to help with exactly what you need. Keeping with the dorm room search, it...
How to Save Massive Amounts of Time by Using Automation

How to Save Massive Amounts of Time by Using Automation

by Karen Carps | Nov 30, 2023 | Automation

Time. It’s the one thing that most people say they lack. It seems that everyone feels pulled in a thousand different directions without an end in sight. I get it! As a business owner and work-from-home mom, I barely have time to shower, much less get everything done...
Is It Possible to Harness the Power of AI With Integrity and Purpose?

Is It Possible to Harness the Power of AI With Integrity and Purpose?

by Karen Carps | Oct 19, 2023 | Content Marketing

Sometimes I talk about bandwagons, like a rant post I wrote about QR codes. When it comes to the artificial intelligence (AI) bandwagon, most people fall into one of two camps. Either you jumped on enthusiastically and are on a joy ride with the wind...
3 Reasons Email Segmentation Can Help Your Business Grow

3 Reasons Email Segmentation Can Help Your Business Grow

by Karen Carps | Mar 1, 2022 | Email Marketing

We all get email… lots of it. I remember when email was new (yes, I’m that old). At the time, getting an email from a friend or family member was super exciting. It was instant! No waiting! No post office or stamps! Woohoo! These days, email has become a sometimes...
Social Media Control: Why You Should Beware of Rented Real Estate

Social Media Control: Why You Should Beware of Rented Real Estate

by Karen Carps | Feb 8, 2022 | Social Media

Last fall, Facebook had a pretty major outage. By major, I mean the whole thing went down and took Messenger, Instagram, WhatsApp and others with it. There’s even an entry about it on Wikipedia to mark the occasion. For those who run their entire...
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