by Karen Carps | Mar 2, 2023 | SEO
SEO is 😱 scary. There, I said it. You have a site that makes you proud and you want the world to see it. Even better, you want them to engage with it and your brand. Sadly, Google stands there like a disgruntled sentry deciding who can find your website. I don’t know...
by Karen Carps | Feb 3, 2023 | Automation
Hi, my name is Karen, and I’m addicted to Zaps. No, this is not some new crazy drug or electrical appliance. No, nothing has short circuited in my home, except, occasionally, my temper. I mean, I can only deal with people’s shoes and socks on the floor so many...
by Karen Carps | Jan 19, 2023 | Professionalism
For many years, I’ve wanted to write a “What your Web Professional is too Scared to Tell You” post. It’s molded itself and taken shape in my brain. It hasn’t always been very friendly, but it would be brutally honest. I realized that what we really want, at the end of...
by Karen Carps | Mar 1, 2022 | Email Marketing
We all get email… lots of it. I remember when email was new (yes, I’m that old). At the time, getting an email from a friend or family member was super exciting. It was instant! No waiting! No post office or stamps! Woohoo! These days, email has become a sometimes...
by Karen Carps | Feb 8, 2022 | Social Media
Last fall, Facebook had a pretty major outage. By major, I mean the whole thing went down and took Messenger, Instagram, WhatsApp and others with it. There’s even an entry about it on Wikipedia to mark the occasion. For those who run their entire...