by Karen Carps | Jan 30, 2020 | marketing
If you have a business or nonprofit, you have a marketing plan. You probably have all kinds of components to that plan, right? There’s print, websites, social media, etc., etc., etc. The list goes on and on. The one thing people tend to avoid that rings more...
by Karen Carps | Jan 16, 2020 | Web Design
Everyone gets excited and introspective during the new year. This year, we let our oldest child stay up late for the first time to ring in the new decade. We even poured ginger ale into a wine glass to make it extra fancy for her. After an evening of watching musical...
by Karen Carps | Oct 17, 2019 | Email Marketing
Picture this. You’re surfing the web, looking for something specific. For this example, you inquire about storage solutions for dorm rooms. You stumble upon a site that has a handy checklist to help with exactly what you need. Keeping with the dorm room search,...
by Karen Carps | Sep 19, 2019 | Web Design
Have you ever considered who is reading your content or visiting your website? We’ve talked before about website audiences, but let’s take that one step further. What do your ideal customers or supporters need? What are their heart’s desires? How do...
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