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Nonprofit Marketing Funnel? Yes, It’s Real and You Should Use One

Nonprofit Marketing Funnel? Yes, It’s Real and You Should Use One

by Karen Carps | Dec 5, 2024 | Marketing, Nonprofit

“I hate the word ‘marketing’ when it comes to church.” This is an actual statement I once heard in a meeting with a client. I get it. Marketing feels icky and brings to mind images of used car salesmen doing anything to make a buck. It doesn’t have to be that way,...
3 Reasons Email Segmentation Can Help Your Business Grow

3 Reasons Email Segmentation Can Help Your Business Grow

by Karen Carps | Mar 1, 2022 | Email Marketing

We all get email… lots of it. I remember when email was new (yes, I’m that old). At the time, getting an email from a friend or family member was super exciting. It was instant! No waiting! No post office or stamps! Woohoo! These days, email has become a sometimes...

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