by Karen Carps | Jul 15, 2025 | Marketing, Nonprofit
Have you ever considered who is reading your content or visiting your website? We’ve talked before about website audiences, but let’s take that one step further. What do your ideal customers or supporters need? What are their heart’s desires? How do you get them to...
by Karen Carps | Mar 21, 2025 | Church, Nonprofit
According to a study, only 24% of churches follow up with visitors, even when those guests have willingly shared their contact information. This lack of church follow-up isn’t just a missed opportunity. It leaves visitors feeling forgotten or...
by Karen Carps | Feb 13, 2025 | Web Design
If you ever wondered whether little changes make a big difference, try this experiment. Place one piece of paper in a pile on your counter each day for a month. One piece isn’t much, right? But once they start adding together, they make quite a pile. Little changes...
by Karen Carps | May 16, 2024 | Web Design
Did you know that a muted trombone makes the sound of the adults in Peanuts cartoons? I bet you could hear the sound in your head as soon as you read that. In fact, I’ve heard that sound in my head during boring meetings. Someone drones along in a monotone...
by Karen Carps | May 2, 2024 | Content Marketing, Web Design
“I LOVE GRAMMAR!” said no one, ever. Well, maybe except me and a few other grammar nerds out there. I know I can’t be the only one, right? You probably haven’t thought much about parts of speech (nouns, verbs, adjectives, etc.) since high school English. They do come...
