by Karen Carps | Dec 5, 2024 | marketing, Nonprofit
“I hate the word ‘marketing’ when it comes to church.” This is an actual statement I once heard in a meeting with a client. I get it. Marketing feels icky and brings to mind images of used car salesmen doing anything to make a buck. It...
by Karen Carps | Oct 4, 2024 | Automation, Marketing Automation
Have you ever thought “I need to text <person> about <thing>” at a time when you couldn’t do it, then forgot to do it later? I’ve been known to tell friends “I’ve been texting you in my head all week!” Sadly, we...
by Karen Carps | Sep 26, 2024 | Automation, marketing, Marketing Automation
Running a business is hard. Most business owners struggle with all the things. Those “things” consist of the constant tasks that add themselves to the to-do list. For example, you have billing, phone calls, emails to answer, and leads to follow up. The...
by Karen Carps | Aug 29, 2024 | Automation, Marketing Automation
“My audience expects a personalized touch, so they won’t respond to email automation.” This is by far the most common objection I hear to using automation for repeated communication, and it couldn’t be further from the truth. Let’s look at why email...
by Karen Carps | Nov 30, 2023 | Automation
Time. It’s the one thing that most people say they lack. It seems that everyone feels pulled in a thousand different directions without an end in sight. I get it! As a business owner and work-from-home mom, I barely have time to shower, much less get everything...
Recent Comments