by Karen Carps | Aug 7, 2026 | Church
Key Takeaways Visitor readiness for churches starts well before someone walks through your doors. Your website, Sunday experience, and follow-up process all play a role in making guests feel welcome. Preparing for fall visitors in August gives your church time to...
by Karen Carps | Mar 21, 2025 | Church, Nonprofit
Key Takeaways Church follow-up emails help first-time visitors feel valued and remembered after their visit. Without follow-up, guests may feel overlooked or unwelcome. Instead of sending one long email packed with information, create a series of short, friendly...
by Karen Carps | Oct 17, 2024 | Automation, Marketing Automation
We’ve talked a lot lately (like a LOT) about how to leverage email automation to save time and increase engagement for your business. Sometimes, knowing what NOT to do is just as important. In this post, I’ll outline some email automation mistakes and how you can...
by Karen Carps | Oct 4, 2024 | Automation, Marketing Automation
Have you ever thought “I need to text <person> about <thing>” at a time when you couldn’t do it, then forgot to do it later? I’ve been known to tell friends “I’ve been texting you in my head all week!” Sadly, we haven’t come up with the technology for our phones...
by Karen Carps | Aug 29, 2024 | Automation, Marketing Automation
“My audience expects a personalized touch, so they won’t respond to email automation.” This is by far the most common objection I hear to using automation for repeated communication, and it couldn’t be further from the truth. Let’s look at why email automation is...
