by Karen Carps | Mar 15, 2022 | Email Marketing
Picture yourself walking into your favorite coffee shop. As soon as you enter, you relax a little with the familiar sights and smells. The same barista that has served you about a million times smiles and greets you warmly, asking if you’d like your...
by Karen Carps | May 20, 2021 | marketing
We’ve spent the last few posts on marketing funnels, or sales funnels. First, we talked about their definition. After that, we covered both the top and the middle of funnels, looking at examples at each stage. Today, let’s get to the bottom of it…...
by Karen Carps | Apr 16, 2021 | marketing
We’ve recently talked about the marketing funnel (or sales funnel) as a general topic. In that post, we outlined the three parts of the funnel: top, middle, and bottom. But what should happen at each point in the sales funnel? Let’s focus today on the top...
by Karen Carps | Dec 3, 2020 | Blogging
So you’ve decided to start a blog… that’s awesome! You know that it will help improve your SEO and lead others to find your business. It will also help establish you as a thought leader and trusted source in your field. But once you decide that you...
by Karen Carps | Nov 12, 2020 | Blogging
Are you considering starting a blog? Awesome! Blogging will help you show your expertise, improve your SEO, and allow you to establish trust with your audience! It’s truly one of the best marketing strategies you can use. But how can you set yourself up to...
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