by Karen Carps | Jun 2, 2020 | marketing
In a recent blog post, we talked about the importance of having an easily adaptable marketing strategy. When uncertainty settles in, such as with our current pandemic, businesses must adapt the way they think about marketing. But what about non-profit organizations?... 
by Karen Carps | May 14, 2020 | marketing
What an interesting year we’ve had so far. Schools have closed and more people work from home (with their children as “coworkers”) than ever before. We have all had to adapt to situations we never anticipated. Additionally, all of this has... 
by Karen Carps | Jan 30, 2020 | marketing
If you have a business or nonprofit, you have a marketing plan. You probably have all kinds of components to that plan, right? There’s print, websites, social media, etc., etc., etc. The list goes on and on. The one thing people tend to avoid that rings more... 
by Karen Carps | Oct 10, 2019 | marketing
Running a business is hard. Most business owners struggle with all the things. Those “things” consist of the constant tasks that add themselves to the to do list. For example, you have billing, phone calls, emails to answer, and leads to follow up. The... 
by Karen Carps | Dec 14, 2018 | Blogging, Content Marketing, marketing, Social Media
If you’ve been following along with this latest series on free blogging tools, we’re in the home stretch! You planned your post, done an amazing job writing it, and created some awesome images to spice it up. All you need to do now is share that post... 
by Karen Carps | Feb 8, 2018 | marketing, Social Media
Ahhh, Facebook. So many marketers have a love-hate relationship with it, myself included. It provides such an awesome place to keep up with people’s lives. The marketing aspect, however, can be difficult to manage. How do you reach people when they keep changing...
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