by Karen Carps | Aug 29, 2024 | Automation, Marketing Automation
“My audience expects a personalized touch, so they won’t respond to email automation.” This is by far the most common objection I hear to using automation for repeated communication, and it couldn’t be further from the truth. Let’s look at why email...
by Karen Carps | Aug 22, 2024 | Marketing Automation
You’re busy. I’m busy. I don’t know a single person who doesn’t describe themselves as busy. In fact, some of us are so busy that things start to fall through the cracks. Let’s say you send a proposal to a prospect with the intention to...
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